Downtown Work Plan

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The Town is part of a Downtown ecosystem, taking the lead role on long range planning, infrastructure and safety, and a catalyzing role in arts and culture and open space. The Downtown Work Plan transforms ideas into action starting in 2016 and working towards 2020. The original Work Plan was approved in 2016 and an update was approved in June 2018.

Click here for the full Downtown Work Plan.

The Work Plan reflects the role of the Town as a catalyst in the Downtown ecosystem, providing a canvas for activation:


The Work Plan is organized into four categories:

Goals new

Work plan Category Work Plan Initiative  Projects in Progress  Project Status 
Development Patterns West Rosemary Street Development Guide: Design guidelines for an important intersection of Downtown and the Northside Neighborhood. West Rosemary Street Development Guide Implementation

Work collaboratively with the University to continuously assess future student housing development both on and off campus to prioritize student safety and protect the historic neighborhoods that surround Downtown.

Land Use and Management Ordinance (LUMO) re-write In Progress
  Four Corners Planning: Develop a "four corners" strategy for the entire Rosemary/Columbia intersection. Town Property Task Force
In Progress 
  Retail study of Downtown.
  FY20 Project
  Wallace Deck: Repair the water sealant and consider adding an additional level to the deck.
Engineering plans 
In Progress
 Access Conduct a holistic study of Downtown parking and circulation that informs decision making about street infrastructure. Streets and Sidewalks Study In Progress 
  Engage in alternative models for parking management. Parking improvements Ongoing
  Downtown parking marketing and education.
Park on the Hill Ongoing
  Replace Downtown parking meters.
Parking improvements
  Continue to increase lighting in Downtown alleyways.  Alleyway improvements In Progress
  Restripe Franklin and Rosemary Streets with bicycle and pedestrian improvements.  Art crosswalks In Progress 
  Continue to implement streetscape plans on cross streets between Franklin and Rosemary Streets.


FY20 Project

  Plan for Bus Rapid Transit (BRT).

BRT planning

In progress
 Variety Increase exploration on informal and formal pathways with creative pedestrian level wayfinding signage. 

1. Alleyway signage experiments

2. Street Design experiments

1. Evaluation

2. Ongoing

  Add a large community event in the spring.
Downtown events Complete
  Work collaboratively with residents and Downtown stakeholders to improve 140 West Plaza and explore connections with Carolina Square.
140 West
  Incorporate creative amenities and public art in alleyway improvements.
Alleyway improvements  In progress
  Explore partnerships for new arts and culture opportunities.
Public Realm Research, test and evaluate ideas for activating public realm and green spaces Downtown.

1. Chapel Hill Tire Mini Park

2. 140 West Experiment

3. Street tree video

4. Street Design experiments

5. Alleyway improvements

6. Downtown bathrooms

7. Food trucks

8. Seasonal Cleaning Initiative

9. Downtown events

1. Evaluation

2. Complete

3. Complete

4. Ongoing

5. In Progress

6. In Progress

7. In Progress

8. Ongoing

9. Ongoing

  Develop new connections between Downtown landmarks including Historic Town Hall.

FY20 Project

  Complete Tanyard Branch Trail and work with Northside Neighborhood to designate bicycle and pedestrian connections through the neighborhood to Rosemary Street.
Street Design experiments
  Consider removal of regulatory barriers to small business and entrepreneurial start-up activity. 

1. Sidewalk dining process improvements

2. Pop up market process improvements

3. Downtown Waste Guide

4. Food trucks

5. Pop up market process improvements

1. In progress 

2. In progress

3. Complete

4. In progress

5. In progress

   Improve appearance and functionality of alleyway system between E. Rosemary and E. Franklin Streets.
Alleyway improvements 
In progress

 Want more Downtown videos? Check these out!

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